■ LINE’s ‘Global WOW Project Awards’ design project awarded in Brands & Communication
SEONGNAM, South Korea – August 18, 2020 – LINE Plus Corporation, the Korea-based subsidiary of LINE Corporation, announced today that it has won a Red Dot Design Award in the brands & communication design category. The Red Dot Design Award is one of the most internationally renowned design awards, chosen annually to recognize great design in a range of categories.
LINE’s Global WOW Project Awards was selected from over 6,900 entries submitted from 50 countries, chosen for its excellent and simple approach that emphasizes corporate identity and branding. Created by the Creative Center at LINE Plus, LINE’s focus on branding design helps to deliver LINE’s brand identity and creativity, motivating and energizing the entire LINE workplace.
The Global WOW Project Awards 2019 was LINE’s internal award ceremony that discovered and honored projects that demonstrated meaningful results and achievements in line with LINE’s values and culture of “LINE STYLE”. The design also featured a creative reinterpretation of the company’s “WOW” concept, using those letters to also spell “No. 1”. This message represents the idea of creating a “WOW”, an unprecedented experience that’s so amazing that you just have to share it with friends, leads to bringing the best services to the world.
■ About LINE Plus Corporation
LINE Plus Corporation was established in March 2013 in South Korea as a subsidiary of LINE Corporation. It supports LINE’s global business development with programmers, designers, marketers, sales personnel and PR managers from around the world working together.
■ About LINE Corporation
Based in Japan, LINE Corporation (NYSE:LN/TSE:3938) is dedicated to the mission of “Closing the Distance,” bringing together information, services and people. The LINE messaging app launched in June 2011 and since then has grown into a diverse, global ecosystem that includes AI technology, fintech and more.